Marketing Materials & Branding
for
MK JW Trophy
Led the logo design, promotional assets, and official photo and video coverage for both MK Blades and John Wilson Blades during the 2022 MK JW Trophy — the fourth event of the 2022-23 ISU Grand Prix. Skaters earned points toward qualifying for the 2022-23 Grand Prix Final. The entire project also had me working very closely with British Ice Skating, who were hosting the event.
In addition to managing all event photography and producing athlete interviews for both MK and John Wilson, I also collaborated with Hyperice, a global recovery technology brand known for its innovative massage and percussion devices used by elite athletes worldwide. My role included creating content that highlighted their presence at the event.
Solo Documentary Filmmaking
Directing, Editing, Cinematography
When I covered the 2022 MK John Wilson Trophy in Sheffield, I was the sole creator behind a series of interviews with some of the sport’s brightest talents - including Daniel Grassl, Gabriella Izzo, and Isabeau Levito (as you can see on the left).
I handled every part of the process: from scheduling and contacting each skater to filming, editing, and rolling out the final content across social media. Alongside this, I was also responsible for event photography throughout the competition.
At the same time, HD Sports hosted their annual dealer summit for North American retailers. I managed photography for the factory tour and produced the yearly analytics video, which was presented during the summit dinner.
Solo Documentary Filmmaking
Directing, Editing, Cinematography
When I covered the 2022 MK John Wilson Trophy in Sheffield, I was the sole creator behind a series of interviews with some of the sport’s brightest talents - including Daniel Grassl, Gabriella Izzo, and Isabeau Levito (as you can see on the left).
I handled every part of the process: from scheduling and contacting each skater to filming, editing, and rolling out the final content across social media. Alongside this, I was also responsible for event photography throughout the competition.
At the same time, HD Sports hosted their annual dealer summit for North American retailers. I managed photography for the factory tour and produced the yearly analytics video, which was presented during the summit dinner.
